07314850221 admission@odlaju.ac.in

Master of Business Administration (MBA)

Duration
2 Years (4 Semesters)
Mode
Open & Distance Learning (ODL)
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Program Overview

The Master of Business Administration (in ODL mode) program at AJU is crafted for graduates and professionals who want to advance their careers in management, leadership, and entrepreneurship. With specializations in Marketing, Finance, HR, and Operations, the program focuses on practical knowledge and strategic business insights, delivered flexibly for distance learners.

Eligibility Criteria

  • The minimum qualification required to be eligible for admission is a Bachelor’s Degree from a recognized university with a minimum 3 years duration (10+2+3 Pattern) obtained at least 50% marks (45% marks in case of candidate belonging to reserved category) in the qualifying exam.

Program Highlights

Specializations in Marketing, Finance, HR & Operations

Industry-driven curriculum

Blend of core, electives & applied learning

Flexible learning for career advancement

Course Structure

Course Code Course Name Credits
MBA-OD-101 Business Economics 4
MBA-OD-102 Managerial Effectiveness and Ethics 4
MBA-OD-103 Accounting and Finance 4
MBA-OD-104 Organizational Behaviour and Human Resources Management 4
MBA-OD-105 Quantitative Techniques and Analytics 4

Course Code Course Name Credits
MBA-OD-201 Entrepreneurship 4
MBA-OD-202 Marketing Management 4
MBA-OD-203 Banking, Financial Services and Insurance 4
MBA-OD-204 Corporate Law 4
MBA-OD-205 Business Analytics 4

Course Code Course Name Credits
MBA-OD-301 Business Environment and Strategy 4
MBA-OD-302 Operations Management 4
Specialization : Marketing
MBA-OD-306 Consumer Behavior 4
MBA-OD-307 Integrated Marketing Communications 4
MBA-OD-308 Sales and Distribution Management 4
Specialization : Human Resource Management
MBA-OD-315 Talent Acquisition and Management 4
MBA-OD-316 Learning and Development 4
MBA-OD-317 Industrial Relations and Labor Laws 4
Specialization : Finance
MBA-OD-318 Direct and Indirect Taxes 4
MBA-OD-319 Investment Analysis and Portfolio Management 4
MBA-OD-320 Fintech - Foundations and Applications 4
MBA-OD-349 Open Elective Course 4

Course Code Course Name Credits
Specialization : Marketing
MBA-OD-401 Performance Management System 4
MBA-OD-405 B2B Marketing 4
MBA-OD-406 Retail Marketing and Service Management 4
MBA-OD-407 Digital Marketing and Brand Management 4
Specialization : Human Resource Management
MBA-OD-401 Performance Management System 4
MBA-OD-415 International Human Resource Management 4
MBA-OD-416 Strategic Human Resource Management 4
MBA-OD-417 Organization Development and Change Management 4
Specialization : Finance
MBA-OD-401 Performance Management System 4
MBA-OD-402 Fixed Income Securities and Derivatives 4
MBA-OD-403 Valuation and Investment Banking 4
MBA-OD-404 International Finance 4
MBA-OD-451 Cross-Functional Elective Course 4
MBA-OD-452 Master Thesis / Project 6
Fee Structure
MBA Course Year 1 Year 2
Registration Fees (Payable at the time of admission) Rs. 500 -
Exam Fees Rs. 3,000 Rs. 3,000
Course Fees Rs. 30,000 Rs. 30,000
Convocation Fees - Rs. 1,000
Total Rs. 33,500 Rs. 34,000
Total Program Fees Rs. 67,500

Why Choose Our MBA Program?

UGC Recognized University

Official recognition ensuring your degree's credibility and acceptance worldwide.

NAAC A Accredited University

Quality assured education with NAAC A grade accreditation for excellence.

Flexible Learning

Access lectures and assignments from anywhere at your convenience.

30+ Years Legacy

Part of the trusted JAIN Group with over three decades of educational excellence.

Industry-Aligned Curriculum

Designed to meet real-world requirements and industry standards.

Admission Process


Apply Online 1
Submit Documents 2
Application Review 3
Fee Payment 4
Start
Learning
5

Career Opportunities

Business Development Manager

Marketing Manager

HR Manager

Financial Analyst

Entrepreneur / Startup Founder

Operations Head

Connect with Our Expert Advisor

Questions about admissions or career outcomes? Our experienced counsellors are here to provide personalized guidance and help you make the best decision for your future.

Enquire Now Contact Us

Frequently Asked Questions (FAQs)

The MBA is offered in ODL mode for maximum flexibility.

Yes. AJU is UGC recognized, making its ODL MBA degree valid nationwide.

AJU combines flexible learning with case studies, digital resources, and placement support to make students industry-ready.

This program suits graduates aiming for leadership roles, professionals seeking career growth, and entrepreneurs looking to strengthen their business acumen.